Overview

Greg Garrett has a passion for trains and landscapes. After spending over 40 years with BNSF Railway, Greg channeled his love for the Midwest’s breathtaking scenery into stunning railroad and landscape paintings. His artwork is so lifelike that I often find myself mistaking it for photography. His works are even proudly displayed at BNSF headquarters. While his artistic work shined, his online presence didn’t quite reflect the same level of brilliance.

Greg’s old website struggled with technical challenges, including scam attempts and unreliable order notifications. It was time for a change. Our mission? To create an e-commerce solution that brings Greg’s exceptional art to the forefront while fixing the hurdles he faced.

Solution Highlights

We transformed Greg’s online presence into a visually striking and functional e-commerce platform that does justice to his talent.

Key features include:

• A design that celebrates art. The website’s clean, modern layout emphasizes Greg’s paintings, using a simple color palette that allows his artwork to take center stage. Small bursts of the iconic BNSF locomotive orange were thoughtfully placed to honor his roots and add a subtle pop of vibrancy.
• Simple and seamless e-commerce. We implemented Square POS technology to simplify Greg’s sales process. This allows him to easily manage orders, track products, and even accept payments at live events. Selling his art is now as effortless as capturing the inspiration behind it.
• A safe, user-friendly experience. We ensured that Greg’s new website is secure, providing protection against scammers and delivering reliable order notifications every time.
• Right-click Protection. Protecting Greg’s images was at the forefront of our minds. So, we implemented right-click protection and watermarks where necessary to stop visitors from stealing his images.

The Impact

Greg’s new website is much more than an e-commerce platform; it’s a digital gallery that truly embodies his artistry. Not only can he now sell his paintings with ease, but he also feels confident that his customers are getting an experience as polished as the art they’re purchasing.

Explore the Transformation

Visit Greg’s Website to witness the harmonious blend of art and technology that brought his vision to life.

If you’re an artist ready to take your skills to the digital market, I would love to help design an online home for your passion. Let’s create something exceptional together!